In the era of Internet and big data, the rapid change of the market and diversified demands of consumption have put forward demands and new challenges for all walks of life. Faced with the high uncertainty of market development, enterprises should reshape their thinking mode and establish a more efficient operation mode, so as to stimulate their own vitality and quickly respond to changes.

Successful cases

A public praise monitoring project of an electric vehicle enterprise

Provide solutions

Big data information monitoring software + customized report

①

Data range：24 hours continuous monitoring

Content of the report：Total amount of public opinion and information of public opinion, warning level, classification of public opinion field, title/content, media and other information

The delivery time：Around 10:00 every day

②weekly

Data range：7*24 hours continuous monitoring

Content of the report：Overview of public opinion (trend of sound volume, statistics of public opinion field, media statistics), weekly key public opinion and screenshots of public opinion information

The delivery time：Every Monday around 17:30

 

 

③Monthly report

Data range：Continuous monitoring for 30*24 hours

Content of the report：Report introduction and summary, voice volume trend and media distribution, analysis of public opinion and sentiment, official and micro operation, comparison and analysis of major competitive products and summary and Suggestions

The delivery time：First week of each month

④Competitor comparison report

Data range：Data for the first half of 2015

Contents of the report：general comparison of public opinions, detailed comparison of public opinions and summary of Suggestions

To achieve results

After using the big data information monitoring service, the sources of enterprise public opinion information cover the whole Internet, so that enterprises can get the important public opinion information in the first time.

At the same time, by cooperating with the rapid response and timely processing of the enterprise, the further deterioration of some public opinions was avoided, and the enterprise firmly grasped the initiative of online public opinions.

Successful cases

New media operation monitoring and assessment service project in a city

Provide solutions

New media operation plan + New media operation assessment report

①New media operation plan

②New media operation assessment report

To achieve results

Using the "we media" monitoring platform, the city can comprehensively grasp the overall operation of all "we media" accounts of all subordinate units, such as sina weibo, Tencent weibo and WeChat on the platform.

Through the multi-dimensional statistical analysis chart and professional operation assessment report in the monitoring platform, in-depth analysis and Suggestions are provided for the operation of new media in this city. Finally, the overall operation capacity of new media in this city has been greatly improved.

Successful cases

An analysis project of Internet competition products of a telecom terminal in a province

Provide solutions

Analysis report on Internet Competitive Products of Telecom terminals

To achieve results

Through in-depth comparison and analysis of multi-dimensional competing products, we have a comprehensive grasp of the consumer feedback of iPhone contract phones and the three major competing products in the same period on social media.

At the same time, based on the analysis of the characteristics of the whole network information consumers, the activity marketing plan of this model was formulated, and the customer finally achieved ideal sales results.